The Bruvs

Ian Brown with Jason Allday

The Bruvs is an illustrated, unique and refreshing look at the villains, rascals and cheeky culprits that have a likable character and reference found within working class communities. The same rogues that the mainstream audience, if honest, rely on for a sense of living vicariously through their lives and a stab (not literally of course!) at the establishment, for which many of the same admirers of such entertainment revel in, as again the idea of being a little bit anti-establishment is within us all. Most creators and storytellers want to be original, remembered and to have to given something that represents a level of credibility to what is valued in terms of entertainment amongst us.  For those that want to contribute to, or create the same level of originality, whether it be dance, art or music will want to bring something to the table, the same people are without question worthy of a chance at sitting at that table of ingenuity and innovation - this in turn promotes subtly the small differences between us, but will further contribute to what is unique and original, and this can be the difference between us in what we want to bring and what’s important to us. Some of us want to explore deep emotional themes, to provide a momentary escape from the drudgeries of everyday life and some of us want to tell a new and original story that no one ever read the likes of before. Preserving cultural traditions is so important to our individual identities. Each generation has contributed, albeit in a unique way, the steps for which most of us are able to climb on furthering our place in that cultural ladder of success for the working class.  Culture and tradition, within communities around the world, promote an understanding, and in many cases complement each other. Without traditions we would become a homogenized society without distinction or identity.

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Not your everyday heroes



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Meet your every day loveable rouges

“I’ve always considered myself very lucky to have become a writer and then later in life a producer. “ - Ian Brown


As a kid I was always writing. It wasn’t something that was considered a traditional career within my family, my mum's dad was illiterate, he would sign his name with a ‘X’. He was a drayman, worked for a stone mason. As a kid, I always loved writing and language. My nan probably taught me to read, she read to me loads. Even then I seemed to have an ear for language. Thinking back, a lot of credit also has to be given to my father who got me into comedy; you know the old recordings like The Goons, Spike Milligan, Peter Sellers - timeless classics. I did other stuff as a kid, rode my bike, swimming, rugby, and like most boys of that age I enjoyed my childhood. But my dad had his first big heart attack when I was 11. So I had to help Mum, mowing the grass, stuff like that. That became more after he died 5 years later. There are no words that’ll ever explain that loss. It was a time when you simply had to carry on. I remember I had to get to work after school. Growing up without a dad leaves a big void and can be a lonely place, but having that yearning to write, encouragement and ambition was certainly a big help.


After school, I studied journalism, it wasn’t something I simply walked into, I tried a few other, I guess you could say opportunities. A few examples were a short time in a shoe shop, also as a waiter. If I were to write a skit on myself, just those two life-references would be comedic enough to be used as source material. I think most writers, if being honest with you, had opportunities, work experience and similar environments as starting points. But we all have to start somewhere, these being just an example of my humble beginnings.


I was part of the Fleet Street mob in its final days. The next step was writing TV news, shows like the Southbank Show. Others included, This Is Your Life with Michael Aspel, but there were a good few other credible people and events I got to write for and be part of in a production capacity. These included but not limited to Harrison Ford, Martin Scorsese, Liam Neeson, Bob Monkhouse, Bruce Forsyth and even Homer Simpson. It was here I gained a great deal of experience, about 15 years if I remember correctly. 


I Worked with Jeremy Clarkson for about 15 years. A great breadth of experience was gained by also doing several Top Gear specials as producer. I also worked with Jamie Oliver, Gordon Ramsay, You-tubers Joe Sugg and Caspar Lee. The Fast Show, 21 years celebration with Paul Whitehouse and Charlie Higson. I also worked on the comedy panel and game shows. So, again as a result of working with and alongside some of the greats, I gained some invaluable experience.


I still consider myself very lucky, I get to do what I love, even from an early age. It wasn’t easy, and I know you will say it’s not meant to be easy, and I’d agree, there’s never a truer statement. It reads like it was a smooth and easy process, but thinking back, it took me at least five years to get into TV and that is with having an eye and an ear for what I do. One of my chosen projects, The Bruvs took ages, it simply didn’t look like it was going to happen from where I was standing, so I decided to do it myself with animation director Eion Clark. We’re a very small team, just five people doing animation, songs and editing. Something I’m thrilled about and feel like I have completed another mile stone in my list of accomplishments, as people seem to like it.


There are a good few accomplished people doing similar, successful animation series. So we wanted to make people know, The Bruvs meant business. The episode ‘Dentist’, I think shows that, the others, violence is simply implied. But you know, there has to be some justification in the way the story is told to show they are proper villains. I love dark comedy, like Fargo, as much like our series, The Bruvs, we like to display that there is an air of menace. 


There will always be a small percentage of the audience that would question the method and content, but we deem it ‘necessary content’, but again, we made it clear it’s adult animation. In fact, we call it grown-up entertainment, and in all honesty, The Bruvs is nothing stronger than Family Guy, say - but more menace. Everyone seems to get what it's about. 


I don't think I can explain ‘it’ without sounding soft. There is a feeling when I believe I've written something good. Writing for TV, the feedback was from the audience in the studio. Getting a laugh, making someone cry. With The Bruvs, the feedback is amazing. Comments on social media such as FB, twitter and YouTube have astounded and humbled us. A few celebs like it. Journalists like it too. So far, most seem to get it and support it. I am truly humbled.

There gos the neighbourhood

“I’ve always considered myself very lucky to have become a writer and then later in life a producer. “ - Ian Brown

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See the Bruvs in one of their many classic YouTube Videos